By: Caitlin Stiles
We all know how hard the sun is on our skin. Even in this time of year, long hours in the sun are brutal and damaging. For farm workers, some of the most essential workers, it’s an almost insurmountable challenge to prevent skin damage from the relentless waves of the sun. JAFRA is a company up to the task, declaring “sharing and caring” as a way to get the job done.
JAFRA is a beauty company that has stood the test of time, and definitely not by being shy, either. JAFRA was founded by the charismatic Jan Day in 1956, and the company continues to make waves just like she did from the beginning. She was told that she wasn’t “glamorous” enough to sell makeup, and she responded by building an empire that is designed to be all-inclusive. Her passion has continued through the generations. Even her granddaughter, Estel Day, is an entrepreneur and designer!
JAFRA has incorporated skin and body care into their brand well before today, but that doesn’t mean the average reader thinks about sunscreen when they think about JAFRA. Of course, true to form, they’re going against the mold. Their latest move is donating mass amounts of sunscreen, of face and body variety alike, as well as hand sanitizers to the United Farm Worker Foundation located in Oxnard, California!
These aren’t small numbers: 250 of JAFRA Sun Body Sunscreen Broad Spectrum SPF 50+, 250 of JAFRA Sun Face Protector Broad Spectrum SPF 50+, and 2,520 JAFRA Hand Sanitizers will be distributed for thousands of local farmers in the Greater Los Angeles area. The sunscreens in particular are already designed for high performance and long, long hours, ideal for the farmers at the mercy of the sun. These sunscreens also shield against visible light and infrared, and obviously offer a high level of SPF needed for such conditions. The donation totals over a whopping $5,000 in value.
To boot, JAFRA is protecting farmers from more than just the sun. All these formulas are clean and reef-friendly, as well as dermatologist approved, hypoallergenic, and free of irritants. The moisturizing elements are even botanical in nature! We can rest easily about damage done to our planet while also supporting important work.